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Writer's picturePradhyumn Khandelwal

Concept: Share sale v/s Asset sale

What do you as a company want to buy?

  • An acquirer can expand its operation either by acquiring the target as a whole or a part of the business

  • Almost all of the acquisition examples we witnessed were share sale, a business merging with or acquiring another

  • An acquisition can also be an asset sale if the acquirer doesn't want to own target as a whole but a specific division or unit of the target company

Share sale:

Essentially in share sale target's share acquired the entire business of the company.

Benefits for doing so are:

  • Synergies can be created as businesses may complement each other

  • Growth and market share can be gained

  • Technology or know-how can be acquired

  • Good human asset can be "acqui-hired"

But the main problem is due to detailed financial and legal processes it takes a longer period for complete acquisition.


Example: Kraft acquired Cadbury


Read the full case study from here:



Asset sale:

Here, the target's assets are acquired like land, factory, building, lease, domain, intellectual property, etc.

It basically takes a shorter acquisition period and has less legal and financial risk from an investor's point of view.



Example: Barclays acquired core business units of Lehman brothers


Read more details about this from TheGuardian's article


Happy reading....!!!!


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